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04.30.2021

Using Video to Find the Perfect Respondents

 

The adage, quality in quality out, is particularly true when it comes to qualitative research. Poorly recruited respondents will erode data quality, and as a result, any analysis and subsequent...

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04.22.2021

Actionable Research: Moving backward?

Helping our clients move forward (aka EVOLVE) is what we do. It's our namesake, after all! So you might be surprised to learn that while our end-game is to propel your marketing and branding...

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04.16.2021

A Look at COVID-19

It’s been over a year since COVID-19, quarantine, social distancing and masks changed everything; but we are finally seeing the light at the end of the tunnel! The vaccine is out and in many...

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04.08.2021

The World's Best Jingle?

One of the most recognizable jingles of modern times is McDonald's I'm Loving It. Believe it or not, this five-note jingle has been around since 2003. However, despite this jingle being so...

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04.02.2021

Consumer Spending Expected To Top The Charts This Easter

This weekend is Easter, a holiday typically celebrated among family and friends and full of candy, spring decor, annual traditions, and services. But how has the past year's pandemic impacted...

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03.23.2021

One Year Later - Americans are Cleaning More

It's been a whole year since our lives were upended by the pandemic. People everywhere had to quickly adapt to new routines, behaviors, and a new reality. While some changes were unwelcome and...

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11.25.2020

Thanksgiving Menu - Decided By Research

Tomorrow is Thanksgiving, a day to come together with family, friends, and loved ones (albeit virtually this year) to share a meal. There are obvious staples, such as turkey, stuffing, and pumpkin...

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11.06.2020

Award Winning Public Health Research - Medical Marijuana and DUI

In case you haven't heard, Evolve won an Award of Merit in Marketing Insights the AMAOKC Marketini Awards for our public health research on driving under the influence of medical marijuana! This...

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10.30.2020

How Coronavirus is Spread Through the Air

The infectious nature of COVID-19 is undeniable - if we don't take measures to protect ourselves, then we will succumb to the virus. We all know the safety measures. Mask-wearing and social...

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10.23.2020

Scrape It: Easily Grab Data from the Web

Hunting for data on the internet is a challenge in itself, but once you've found your elusive data, wrangling it into something usable can prove challenging, frustrating and incredibly...

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