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02.20.2024

Data Viz Spotlight - Tableau

Tableau is one data visualization tool we love to use here at Evolve. With Tableau, your creativity almost has no limits! It can be a great way to show data over time, highlight the correlation...

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02.02.2024

The Craft of Data Storytelling in Market Research

In the domain of marketing, it's the voice of data that whispers the secrets to success. However, without the right translation, its profound insights often remain hidden beneath the starkness of...

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01.23.2024

Accelerating Insights with Real-Time Surveys

In the fast-paced world of advertising and public health marketing, insights are invaluable and often needed "yesterday." Understanding audience preferences, behaviors, and trends is crucial to...

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10.26.2023

Pie Charts – How Bad are They Really?

For me, pie charts evoke memories of college - working with fellow students to create them in Excel or Word, and incorporating them into our strategic marketing assignments. I'm sure that for many...

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09.09.2021

A Conversation About Race

We've published data about Advancing Oklahoma's landmark study on race in Oklahoma.

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04.16.2021

A Look at COVID-19

It’s been over a year since COVID-19, quarantine, social distancing and masks changed everything; but we are finally seeing the light at the end of the tunnel! The vaccine is out and in many states,...

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03.23.2021

One Year Later - Americans are Cleaning More

It's been a whole year since our lives were upended by the pandemic. People everywhere had to quickly adapt to new routines, behaviors, and a new reality. While some changes were unwelcome and...

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08.21.2020

COVID in Oklahoma

In a recent study we did among Oklahomans, we asked a few questions about COVID-19 and how it was affecting their lives. One interesting find was that 51% of people in Oklahoma do not know anyone who...

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04.23.2020

Some Businesses are Thriving Right Now

In the past month, some businesses have been forced to close their doors for the last time while others are busy scrambling to hire more workers. Who are these people that are having to make...

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11.19.2019

Tips for a Successful Presentation

At Evolve, I like to be prepared for all client presentations as soon as the fieldwork is complete, and the reporting process has begun. Before I start the research, I determine the goals and...

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