Online digital communities, formally known as online bulletin board focus groups, are a form of qualitative research that brings together a selected group of participants to discuss a specific topic...
On October 27, 2023, the best and brightest of OKC’s marketing industry gathered at Will Rogers Theater to celebrate some of the exemplary work that was submitted from the past year. This event was...
For me, pie charts evoke memories of college - working with fellow students to create them in Excel or Word, and incorporating them into our strategic marketing assignments. I'm sure that for many...
This week we continue to examine our favorite research tools and techniques. Last week, Brinkley and Stew spoke about Q Research Software and Maxdiff. This week Jenn and Kev dive into their must-have...
If you're into technology, working at Evolve is a bit of a dream. Like most of you, our day-to-day involves a lot of digital (or digitally powered) communication with the usual suspects like Slack,...
The research landscape has evolved dramatically over the last twenty years. Digital methodologies are now the de facto standard, especially when it comes to quantitative studies. However, don't fool...
We've published data about Advancing Oklahoma's landmark study on race in Oklahoma.
The 2020 Tokyo Olympics started last week, and while the sports are in full swing I thought it was the perfect time to dig up some data about the games this year. Ipsos conducted a survey with over...
We have been working with Advancing Oklahoma on a landmark study that digs into how Oklahomans view the issue of race, and the impact this has on communities and workplaces. The results show,...
The Fourth of July is a time for celebration, and as the country's reopening is in full throttle, we're curious about how Americans are planning to celebrate. Luckily for us, the National Retail...