Blog

Summer vacation season is here, and many of us (about 3,636,584 according to 2016 statistics) flock to Las Vegas in August. Want to come back a winner?

Outside of marketing research, music is my passion. More specifically, music production. I love it. Production allows me to be creative, nerd-out on the latest gadgets, and be very noisy all at the...

We can’t emphasize this enough, the choice of focus group moderator is so important. Moderating is an incredible skill. It’s an art and a science. It's the practice of urgent patience and a good...

We often get asked, “hey, does Evolve do focus groups?”  HECK YEAH, is our typical reply.  We don’t just do focus groups; we do great focus groups.

There, we said it. It was good to get that out in the open. Don’t get us wrong, we have nothing against pollsters at all – it’s a respected and scientific discipline. It’s just that polling and...