blog-slide-1.png

Blog

SUBSCRIBE

EvolveKev

Kevin is all about research. Qualitative, quantitative, UX, you name it. When he's not researching, he's to be found laying down beats in his studio and hanging out with his dogs (and wife). Woof.
Find me on:

Recent Posts

01.10.2020

5 Essentials of the Moderator's Kit Bag - Part 1

I've waxed lyrical about the Dark Art of Moderating, where I've spoken about techniques I use to moderate in-person focus groups. However, I have yet to address another mysterious fixture of focus...

SEE MORE
12.20.2019

Grads, Customize Your Cover Letter

Last month, Brinkley published an excellent article detailing five things graduates should take advantage of before leaving school. As an employer, I figured I'd add one more thing to that list - ...

SEE MORE
12.03.2019

Peloton Gone Wrong

Maybe she badly wanted a two and a half thousand dollar workout bike for Christmas. Perhaps she had an underlying health issue which transformed her life after using her bike for a year. Mayhap,...

SEE MORE
11.07.2019

Brand Image & Awareness Surveys - Part 1

Image and awareness studies are a staple here at Evolve. Brands want to know if their target audience is aware of them, how they feel about them, and what they know about them. 

SEE MORE
09.06.2019

Most Valuable Paintings

 

Since we're so excited to be a sponsor of this evenings' Renaissance Ball Late Night event, I thought I'd take a quick look into the world of art and the most expensive paintings to ever be sold.

SEE MORE
07.29.2019

Research Innovations - Evolve & SAP

Like many agile agencies, we wholeheartedly embrace technology. Tech allows us to work faster, smarter, and stay ahead of the curve. Technology is the backbone of Evolve.

SEE MORE
07.01.2019

Marketing Research & Education

We've conducted many research projects within the education sector. We've had much fun working with middle schools, high schools, vocational and technical colleges, universities, and online...

SEE MORE
05.24.2019

A Lack of Vision is Ruining Your Research

Research, like any other business practice, needs a distinct vision to succeed. While you won't know what the data is going to tell you before the fact, you need to know what you're going to do...

SEE MORE
05.02.2019

Audio Branding - Sound as a Marketing Tool

Besides being a research nerd, I'm also a sound nerd, and I love everything audio. I have a small project recording studio, and I once spent an entire afternoon recording my dogs crunching on...
SEE MORE
05.01.2019

Common Problems with Big Data

Big data is rarely neat and tidy. In our experience, big data starts as a mess, and our first task is to bring order to hundreds of gigabytes of information.In this blog post, we'll explore things...

SEE MORE