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11.09.2023

Methodology Deep Dig: Online Digital Communities

Online digital communities, formally known as online bulletin board focus groups, are a form of qualitative research that brings together a selected group of participants to discuss a specific topic...

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11.01.2023

Marketing Excellence Awards 2023

On October 27, 2023, the best and brightest of OKC’s marketing industry gathered at Will Rogers Theater to celebrate some of the exemplary work that was submitted from the past year. This event was...

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10.26.2023

Pie Charts – How Bad are They Really?

For me, pie charts evoke memories of college - working with fellow students to create them in Excel or Word, and incorporating them into our strategic marketing assignments. I'm sure that for many...

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09.24.2021

Favorite Friday Part 2: Our Fave Tools and Techniques

This week we continue to examine our favorite research tools and techniques. Last week, Brinkley and Stew spoke about Q Research Software and Maxdiff. This week Jenn and Kev dive into their must-have...

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09.17.2021

Favorite Friday - Our Fave Tools and Techniques

If you're into technology, working at Evolve is a bit of a dream. Like most of you, our day-to-day involves a lot of digital (or digitally powered) communication with the usual suspects like Slack,...

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09.16.2021

Telephone Research - Still A Thing

The research landscape has evolved dramatically over the last twenty years. Digital methodologies are now the de facto standard, especially when it comes to quantitative studies. However, don't fool...

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09.09.2021

A Conversation About Race

We've published data about Advancing Oklahoma's landmark study on race in Oklahoma.

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07.30.2021

Around the World Data on the Tokyo Olympics

The 2020 Tokyo Olympics started last week, and while the sports are in full swing I thought it was the perfect time to dig up some data about the games this year. Ipsos conducted a survey with over...

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07.21.2021

A Statewide Conversation About Race

We have been working with Advancing Oklahoma on a landmark study that digs into how Oklahomans view the issue of race, and the impact this has on communities and workplaces. The results show,...

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07.02.2021

How Americans are Celebrating July 4th

The Fourth of July is a time for celebration, and as the country's reopening is in full throttle, we're curious about how Americans are planning to celebrate. Luckily for us, the National Retail...

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